A digital renaissance has taken place in recent years in web design. Website traffic hits all-time high as brick-and-mortar stores and in-person work move online. Web designers work hard to meet the influx of new online customers and transform the user experience with innovative features found on the world’s most visited websites.
Philip Pignato is a UX consultant and web designer and below he recounts several notable web design trends that will remain relevant throughout 2022.
Motion graphics and animation are standard design features
Philip Pignato explains that web designers are becoming more and more playful. Designers use motion design so often that you’re more likely to come across it.
Motion design is based on a user’s action; scrolling and cursor movement initiate animations. Motion works subtly to guide a user through content seamlessly. Moreover, the professional look of the innovative animations builds user confidence in the website.
And today’s motion graphics represent exciting contemporary techniques that are fast becoming a staple of web design. For example, Philip Pignato says web designers are currently using subtle changes that elevate visual space. Techniques such as locomotion scrolling, also known as smooth scrolling, gradually start and stop scrolling instead of a traditional hard stop and have become more common in recent years.
Parallax in animations is another common and rapidly growing trend. With this technique, visual effects and animation combine with scrolling to create depth and layers on a website. The concept uses an opposing background and foreground that separate to convey a harmonious story.
Animations stray slightly from the pure minimalist web design trends of the late 2010s. But web developers will likely find a way to keep a minimalist tone while incorporating innovative motion design.
Philip Pignato reports growing demand for blockchain developers
Philip Pignato explains that the new technology is driving demand for blockchain developers to continue innovating this technology.
Blockchain developers help companies or other entities apply blockchain technology to their operations by creating and improving code for applications that use the platform. On-chain development is generally known for its applications in finance and cryptocurrency, but developers are expanding its use to other markets, such as commerce and health information. Rapid growth and intrigue for various applications lead to high demand for industry experts.
Blockchain development is one of the highest paying skills in technology. Philip Pignato explains that in the United States, the average blockchain developer salary is $157,000. Glassdoor reported that demand for blockchain-related jobs increased 300% in one year.
There are two types of blockchain developers, a Blockchain Core Developer and a Blockchain Software Developer. The technical skills required for both are knowledge of data structures and coding. The coding population is flocking to blockchain positions, not just for the financial benefit, but for the opportunity of a rapidly growing industry.
AI can write code like humans
Philip Pignato reports that in 2022 we are seeing artificial intelligence implemented in industries we never anticipated. In web development and programming, there is growing interest in using AI to help automate mundane design work.
In June 2021, a Microsoft company called GitHub released an AI program to help developers, named Copilot. Mircosoft paid $7.5 billion for GitHub in 2018 to focus on “…developer freedom, openness, and innovation.” said Github CEO Satya Nadella. Their new AI program, Copilot, takes its name from the concept that AI will take a back seat and seamlessly assist the developer. It works by predicting the developer’s intent and completing their work as they write.
But some developers worry that AI is presenting cut-and-paste solutions that the industry has worked hard to move away from. Thousands of jobs could be lost and there could be an increase in coding errors due to the widespread use of cut-and-paste solutions.
As a result, no-code AI is quickly becoming a more popular tool for businesses. No-code AI is not capable of replacing human coders. As new technologies and AI become more relevant, coders will still be needed at some point in the process.
Philip Pignato says that this type of coding AI is intended not only to protect coding jobs but also to augment them since it was designed for widespread use. No-code decouples from programming languages and takes a visual approach, allowing anyone to create and edit an application, not just an experienced professional.
Web design propels us into the future. Developers train each other and learn about new techniques and technologies. And designers are using no-code tools to let them do it all faster and easier than ever.
Philip Pignato expects further developments in web design to continue throughout 2022. However, you need to stay on top of trends as they happen or you will quickly fall out of line. the loop !